It’s not a vibe. Neither a crankbait. Nor a jerkbait either. It’s hard to classify which lure category the North Craft Air Ogre sits in given its unique, multi-style action. One can’t be faulted for thinking it’s a vibe. After all, it does look like one at first glance in the absence of a lip. A closer look at the tow-point will give some clue as to the type of swimming action this lure offers.